For software founders, selling your company is more than a financial transaction—it’s a pivotal moment that defines the legacy of what you’ve built. The right acquirer doesn’t just write the check; they protect your team, preserve your culture, and ensure your product continues to thrive.
At Tag Software Group, we understand the weight of that decision. That’s why we believe in a long-term, transparent approach to acquisitions—one where founders feel confident they’re leaving their company in the right hands. Whether you’re actively considering an exit or just starting to explore your options, here are five essential questions to ask any potential acquirer.
1. What’s your long-term plan for my company?
Some acquirers are focused on short-term gains or flipping businesses quickly. As a founder, you need to know if the buyer plans to integrate your product, dismantle your team, or let the brand fade.
What to look for: A clear, long-term strategy that includes investment in your team, product roadmap continuity, and respect for the identity you’ve built.
Tag’s perspective: We operate as a permanent home for software companies. We don’t flip businesses or pursue fast exits. We invest for the long haul, preserving what makes each company unique while supporting sustainable growth.
2. Will my leadership team and employees be supported?
Your people are a critical part of your company’s success. Ensuring they are respected, retained, and supported post-acquisition is key to maintaining business continuity.
What to look for: A plan for retaining leadership, a commitment to team culture, and access to resources or operational support.
Tag’s perspective: We believe in empowering existing leadership. Our decentralized model ensures founders and teams remain in control of day-to-day operations, with strategic support when needed.
3. How will decisions be made post-acquisition?
Some acquirers implement centralized control, replacing local decision-making with corporate mandates. That can stifle innovation and disengage teams.
What to look for: Autonomy for your team, clear boundaries for strategic versus operational decisions, and trust in your leadership.
Tag’s perspective: We run a decentralized model where each business operates independently. We provide guidance, shared resources, and best practices—but decisions stay with the people closest to the product and the customers.
4. What does success look like in your portfolio?
Different acquirers define success in different ways. Some focus on cost-cutting and margin improvements, while others prioritize growth, product innovation, or market leadership.
What to look for: A track record of nurturing sustainable businesses, not just optimizing for profit.
Tag’s perspective: We define success by the long-term health of the business—strong customer retention, continuous product relevance, and a motivated team. We work closely with our companies to track meaningful KPIs, not just financial performance.
5. Can I speak to founders of other companies you’ve acquired?
The best way to understand an acquirer’s true approach is to hear from those who have been through it.
What to look for: Openness to connecting you with current or past founders. Transparency is a strong indicator of integrity.
Tag’s perspective: We encourage founder-to-founder conversations. In fact, many of our acquisitions were referred by founders already in our portfolio. We believe our track record should speak for itself.
Final Thoughts
Choosing the right acquirer is about more than valuation. It’s about trust, alignment, and shared values. At Tag Software Group, we’re committed to building lasting partnerships with founders who care deeply about their companies, their teams, and the customers they serve.
If you’re looking for a long-term home that respects what you’ve built and is ready to help you grow it further, we’d love to talk.